I started a Q&A community before. When I was doing bulk sms service cold-start operations, I found that everyone's content production capabilities vary greatly, and the proportion of high-quality content is also very low. In the next few days, I put screenshots of their answers on the conference presentations, community introduction documents, community activity publicity materials, etc., as standard examples. Because of their high-quality answers and enough bulk sms service exposure, each answer received a lot of comments and interactions, and they were not the kind of "great" and "learned", but "the xx you mentioned, I There is a question xx", "I also encountered similar, but not quite the same as you... I don't know if I can use your method". This step has formed a good initial impression of the community, so that users
Who come in later will know at a glance: Oh, this bulk sms service content is very good, this interaction is also inspiring, this community is a bit interesting. Once this impression is formed, they will follow this "standard" when participating in the answer in the follow-up, and will not write the "three words" answer. 2. Control the quality of incoming users The first batch of bulk sms service users has fewer questions and fewer incoming users. There are no less than 5 high-quality answers under each question. They can easily produce “high-quality” answers when they look at the “learning pacesetter”. But when I was getting ready to do my first big event, it wasn't so optimistic. All of a sudden, a group of new users who have not been "educated" came in. In order to undertake this group of users, 50
New questions were launched, and there bulk sms service were no "answer examples" under these 50 new questions. This leads to - if the user clicks on a new question, there is no answer in it, and he does not know what the answer is, he will completely "free himself" and give an answer that "seems reasonable, but is actually not nutritious" . When I finally reviewed the bulk sms service activity, I found that 70% of the answers were “watery” and lacked nutrition. If the Q&A community continues to develop like this, it will not be far from "death". So, I added a new mechanism: targeted invitation + old and new, to ensure the quality of content by controlling the quality of incoming users. I reached out to users who were not very good performers from the last event and invited them to the new event.